Mechanical Requirements
Advertising Inserts Mechanical Requirements: Inserts must be smaller than 8.5 x 11 in. Paper may not be heavier than 100#. Both coated and uncoated are acceptable. (Please note that U.S. Postal Service regulations require a minimum 0.007" thickness stock for business reply cards.) A full-size sample of insert should be submitted to AALAS in advance to publication for approval. Please do not proceed with printing until mock-up is approved. Final furnished inserts must be the same stock weight and bulk as the reviewed sample. For inclusion in JAALAS, 5950 copies are required; 3250 copies are required for Comparative Medicine. Check with the advertising salesperson to verify amounts.
Classifieds Recruitment classifieds are accepted only with the understanding that the advertiser does not discriminate among applicants on the basis of race, sex, religion, age, national origin, or handicap. Display ads must be provided in digital format. Non-display ads are set in 8-point type. 70 words (± 5 words) will equal one column inch (two columns on a page). Online classifieds are text only.
Online
All ads must be GIF or JPG files no larger than 50 kb. Animated ads should have a run time of 10 seconds. Link and alt text must be provided with the ad. Alt text must be 5 words or less.
Submission Closing Dates
Requirements Display Ads: Files must be submitted in Adobe Acrobat® PDF format. Use the Pantone® color matching system and Postscript Type 1 fonts.
Please follow the instructions below for saving your PDF file.
Files that do not meet the specifications above will not be accepted. It is the responsibility of the advertiser to make corrections and resubmit. If an approved ad is not submitted by the materials deadline, additional charges may be applied. If an approved ad is not received, it will be considered a cancellation and charged as such.
Sending Files and Disks: Send files via email, FTP, or CD. Matchprint™ or progressive proofs at 100% scale, including marks and file information and indicating color where appropriate, should accompany the ad to ensure proper color match on press. A color laser proof is acceptable, but does not ensure accurate color. AALAS will not be held responsible for inaccurate color without a Matchprint. Materials are not returned unless requested and will be destroyed after one year.
Sales & Meetings Specialist AALAS 9190 Crestwyn Hills Drive Memphis, TN 38125-8538
Ad Inserts: Inserts should be boxed and clearly marked with the journal title and the volume/issue that the inserts are to be included with. If the insert is to be included in multiple issues, please list all issues that will use the insert on the box. Send boxed inserts to: Allen Press, Attention: Paul Miller, 800 E. 10th St., Lawrence, KS 66044.
Banner Ads: Email banner ads to advertising@aalas.org.Include the URL/email link and alt tag for the ad.
Billing Information Payment must be received within 30 days after invoice date. If your company works with an advertising agency for creative and/or placement coordination, please remember that we strive to maintain our rates at a reasonable level and, therefore, AALAS advertising is not commissionable. We are happy to work with a professional agency regarding your ad; however, we prefer to keep any creative and/or other agency fees related to your ad an independent business matter between your company and your agency. We will bill the agency; however, if the agency fails to pay in a timely manner, your company will be billed directly.
Cancellation Policy Advertising space may be cancelled 60 days prior to the closing date for ad materials. Advertisers who cancel after this date will be charged for the reserved ad space.